Vi-Jon - Chapter 11 Case Summary

Vi-Jon has filed for Chapter 11 bankruptcy in the District of Delaware following an approximately 400% increase in talc-related personal injury claims since 2023 — which it disputes — adverse verdicts in the Heyer and Ludwig cases, and the loss of a key body powder customer. The Debtor seeks to channel its talc liabilities into a section 524(g) trust under a prepetition restructuring support agreement backed by a $25 million effective-date trust contribution from ultimate parent Emprise, roughly $8.1 million of undrawn, non-repayable keepwell equity funding from immediate parent Emprise HPC with no DIP financing contemplated, and the support of counsel for more than 80% of talc claimants.

Business Description

With a service address of 8800 Page Ave., St. Louis, MO, Vi-Jon, LLC ("Vi-Jon" or the "Debtor") sells private-label dry bath products consisting of Epsom salts and body powder to major retailers across the United States, having serviced major customers such as Amazon, Dollar General, Kroger, TopCo, and Walgreens (collectively, the "Customers").

The Debtor is a wholly-owned and privately held subsidiary of Emprise HPC, LLC ("Emprise HPC"), which in turn is a wholly-owned and privately held subsidiary of Emprise Group, Inc. ("Emprise"). The Debtor does not have any subsidiaries.

Financial Performance

Workforce


Corporate History

The Debtor began its operations in 1908 as the Peroxide Specialty Company ("PSC"). By 1933, PSC had expanded its operations, rebranded as Vi-Jon Laboratories Inc. ("Vi-Jon Laboratories"), and founded a line of cosmetics. By 1944, the company had over 70 employees and sales exceeding $1.1 million (approximately $20.6 million in 2026 dollars).

Pivot to Private Label and the Cumberland Swan Merger

The 2020 ESOP Transactions

The 2023 Restructuring Transaction

In 2023, the Vi-Jon Holding enterprise, with the help of its former counsel, began exploring a strategic internal reorganization (the "2023 Restructuring Transaction") to (a) better align its organizational structure with each of its product lines—private brand liquid fill household and personal care products, private brand dry bath products, and branded products such as Germ-X hand sanitizer—and (b) begin to manage the mounting alleged talc-related liabilities faced by Vi-Jon, LLC.

Subsequent Affiliate Activity


Operations Overview

Following the 2023 Restructuring Transaction, the Debtor has continued to operate its private brand dry goods business, with product offerings primarily focused on Epsom salts and body powders, although it continues to develop additional product offerings. The Debtor leverages the shared services and co-manufacturing agreements for the sourcing, manufacturing, packaging, and distribution of its dry goods products.

Epsom Salt

Body Powder

Shared Services Agreements

Following the 2023 Restructuring Transaction, the Debtor entered into contractual manufacturing and support relationships necessary to operate its business, including procuring or purchasing raw materials, manufacturing products, paying certain taxes and utilities, arranging employee benefit programs, and maintaining the insurance policies that cover the Debtor. The Debtor relies on Vivos, Emprise, and Nice-Pak to provide these and other services under the Shared Services Agreements.

According to the Debtor, the Shared Services Agreements are critical to the success of its business and, particularly, to its smooth transition into chapter 11. Vivos, Emprise, and Nice-Pak provide economic and operational benefits by allowing the Debtor to use existing enterprise systems and affiliate expertise rather than duplicating procurement, manufacturing, logistics, customer-service, finance, accounting, tax, insurance, benefit, utility, and administrative infrastructure, and any disruption to these arrangements could severely disrupt the Debtor's operations.

Cash Management


Prepetition Obligations

The Debtor does not have any secured debt and does not contemplate obtaining any postpetition financing, instead intending to fund its operations and this Chapter 11 Case through a combination of cash on hand, cash receipts, and equity funding from its affiliates. The Debtor's prepetition obligations are summarized below.

Intercompany Indebtedness

Prior to the Petition Date, the Debtor and its advisors undertook an evaluation of all intercompany reconciliations occurring after the 2023 Restructuring Transaction, which showed that the Debtor and its Non-Debtor Affiliates conducted intercompany reconciliation monthly and remitted cash payments from time to time to settle intercompany balances.

Trade Debt

Other Outstanding Unsecured Obligations

In addition to the ongoing talc-related litigation, as of the Petition Date the following outstanding unsecured obligations have been asserted against the Debtor, as to which the Debtor reserves all rights:

Employee and Administrative Obligations

Affiliate Credit Facilities

Insurance Coverage

Customer Indemnification Agreements


Events Leading to Bankruptcy

According to the Debtor, the primary purpose of this Chapter 11 Case is to address and comprehensively resolve the talc-related claims asserted against the Debtor (the "Talc-Related Claims") by implementing the global settlement embodied in the Restructuring Support Agreement. The Debtor vigorously disputes all talc-related liabilities and maintains that its talc products were safe; however, the unexpected and unforeseen massive increase in Talc-Related Claims that began in 2024 and the expenses associated with defending and settling talc-related litigation, coupled with recent adverse verdicts, have overwhelmed the Debtor, rendering the costs of continued litigation and settlement unsustainable to its continuing operations.

Shifting Market Dynamics and Customer Losses

Overview of Talc-Related Claims

NERA Liability Forecasts

In connection with the evaluation of the potential scope of the Debtor's retained liabilities and the sizing of the Keepwell Agreement, and prior to the consummation of the 2023 Restructuring Transaction, the Debtor retained NERA Economic Consulting ("NERA") to prepare a liability forecast with respect to the Debtor's exposure to talc-related litigation. NERA prepared a series of liability forecasts between June 2020 and June 2023, culminating with the 2023 Liability Forecast, and a further updated forecast in May 2026.

Unexpected Increase in Talc-Related Claims

Heyer and Ludwig Verdicts

Insurance Coverage Disputes

Special Committee and Intercompany Investigation

Prepetition Negotiations and the Restructuring Support Agreement

Plan Term Sheet and Talc Personal Injury Trust

The Amended Keepwell Agreement and Case Funding

Milestones

Chapter 11 Filing and Next Steps

After entering into the Restructuring Support Agreement, the Debtor determined that it was in the best interest of its estate and all stakeholders to file this Chapter 11 Case to implement the settlement and chapter 11 plan contemplated thereby. On August 2, 2026, the Debtor filed a voluntary petition for relief under chapter 11 in the U.S. Bankruptcy Court for the District of Delaware.